Philanthropic giving is an investment in New Zealand’s future. We want to ensure that every dollar is delivered to where it will do the most good.

However, our research and experience tell us that impact investors and impact creators find managing and measuring impact:

  • Difficult – measurement frameworks are not comparable across funders, investments or communities.
  • Confusing – there is either too much or too little information.
  • Expensive and time consuming – funders are currently paying people to define measurements or expecting providers to do this.
  • Ineffective – current approaches do not suggest how impact can be improved.
We’ve developed a powerful suite of tools to help you decide which causes to support, find the strongest opportunities to invest in change, and maximise the value you create.

As a Funder

Investors in social good want to invest where there is the greatest opportunity to achieve success.  Funders want:

  • To be socially and financially responsible.
  • A better understanding of the social return their investment achieves.
  • Transparency and accountability.
  • To make informed decisions.
  • Verifiable impact stories.

As a Provider

Service providers are looking for sustainable funding sources.  To do this they need to be telling the right impact stories. Providers want to:

  • Better understand and communicate impact.
  • Demonstrate accountability to funders and other stakeholders.
  • Access sustainable funding streams, so they can focus on the doing rather than fund raising.
  • Improve the effectiveness of the programmes they deliver.

The solution is our Impact Management Products


Whether you’re funding change-making organisations or delivering the services that make a difference, GoodMeasure simplifies impact measurement so you can learn what works and make a bigger impact.

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Our GoodFinder tool uses big data to understand the most significant opportunities to make the world a better place by identifying who needs your philanthropy most.

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At Impact Lab, we bring together big data, powerful analytics, and the best scientific evidence to understand the social impact of dedicated people doing good work.
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